|October 11, 2011
Get an "inside look" at your creative agency.
You already know what your agency has done for you. You've most likely seen samples of what they have done for other clients. But wouldn't it be nice to get a peek at a side of your agency that you may not have seen before?
All agencies have creative concepts that they absolutely loved – only to have them quickly killed or just never make it to the end. The passion for these ideas lay's dormant, waiting for a chance to present again.
If you want to get a unique look into your agency's mind, ask them to share some of their favorite concepts that clients never used.
This presentation benefits both you and your agency:
And, it will be fun.
So, go ahead and ask. And enjoy the show.
Download a copy of Steele's "Creative ideas that just didn't make it – but we still love 'em!" (PDF)
Steeling from the Tip Jar is a free, monthly eNewsletter sharing a single item of interest about marketing and advertising. Articles are culled from a variety of industry resources and include Steele insights and/or editing. Steele Communications is a creative agency that can help you keep your marketing efforts on target, on time and on budget. Learn more at steeleweb.com or contact Scott Steele at firstname.lastname@example.org or 630.968.5106.
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